In other ways, the app is also clearly the brainchild of an upscale matchmaker like Ms. Like with most dating apps, members make profiles; they can upload photos and share personal information and interests. Daniels stressed that members get to be extremely specific about just rich they are.
The site prides itself on its high ratio of female to male members, with around 70% of members being female.
Users can also search for potential matches by 15 different criteria like location, education, income and religion.
Should two potential matches approve each other, they can start instant messaging within the app.
For those who want to, they can get their status verified. Upgrading to a Silver or Gold membership will be necessary for both men and women in order to fully access features and view profiles.
The site's patented verification process ensures that income and employment information is true and correct for those who opt to have their credentials certified.